FIFA Fan Zone Qatar

FIFA World Cup 2022's Supreme Committee for Delivery and Legacy brought in Brag to deliver a fan zone in Qatar dedicated to a specific demographic of society. The fan zone delivered live match screening, tailored entertainment, food and beverage, and activities to a key regional location with a high population of workers. 

The fan zone with an impressive screen boasted no less than 40,000 attendees at any given time, reaching a 22-day total of over 600,000 viewers! The Mesaimeer Industrial Area fan zone was the largest industrial area fan zone with its own amphitheater, cricket arena, and outdoor activation area.

The mega-project operated with over 1300 staff, including the employment of people of determination and employees from around the world. Notable achievements include the recycling of over 9000 kgs of plastic and cardboard waste, as well as receiving the highest ration for food safety compliance among all Qatar FIFA Fan Zones.